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Doctoral Students

Supervisor: Assoc. prof. Zuzana Pěničková, Ph.D.

Study
Name
 Doctoral Thesis
Full-time Ing. Renata Čuhlová Intercultural Environment in Multinational Corporations

 

Supervisor: Assoc. prof. Jozefína Simová, Ph.D.

Study
Name
 Doctoral Thesis
Full-time Ing. Ľubica Cinkánová Customer Value Determination as a Part of CRM in Production Companies
Full-time Ing. Jitka Novotová Marketing Communication on Facebook and Loyalty to Luxury Brands
Full-time Ing. Jitka Vávrová Model of Online Marketing Communication
of Accommodation Facilities
Part-time Ing. Světlana Myslivcová Personnel Marketing and Human Resource Management
in Company

 

Defended doctoral theses

Year Name Doctoral Thesis
Supervisor
2015 Ing. Veronika Mašínová Satisfaction and Loyalty of Online Shops Customers doc. Ing. Jozefína Simová, Ph.D.
2014 Ing. Jana Marková Customer Relationship Management as a Tool to Improve Business Competitiveness doc. Ing. Jozefína Simová, Ph.D.
2013 Ing. Kamila Tišlerová Customer Value Creation in Internet Businesses doc. Ing. Jozefína Simová, Ph.D.
2012 Ing. Lenka Červová Customer Value in Business Subjects
of Tourism
doc. Ing. Jozefína Simová, Ph.D.
Ing. Otakar Ungerman Use of Social Networks by SME
for Communication with the Consumer
doc. Ing. Jozefína Simová, Ph.D.

 

General partners
  • CSOB
  • CSU
  • KB
  • Liberec
  • Praktik Group
  • Preciosa, a. s.
  • Magna
  • ŠKODA AUTO
  • kooperativa
  • MAZARS
  • Broker Consulting
  • JABLOTRON
  • PWC
Partners
  • BPR
  • CSJ
  • DB
  • FESTOOL
  • Lasvit s. r. o.
  • LK
  • Miton
  • VUTS
  • PIVOVAR ROHOZEC
  • CRYTUR
  • SUNDISK
  • LIPO.INK
  • knorr