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Ing. Jitka Burešová, Ph.D.

Jitka Burešová
Position: Assistant Professor
E-mail: jitka.buresova@tul.cz
Phone: +420 48535 2324
Office: H06043
Consultation: On IS STAG

Consultation hours not scheduled in IS STAG can be individually arranged by e-mail.

Specialization

online marketing, brand marketing

Pedagogical activity

  • Marketing Research
  • Online Marketing
  • Brand Marketing
  • Service Marketing

Education

  • FE TUL – Business Administration Bc.
  • FE TUL – Business Administration Ing.
  • FE TUL – Business Management - Ph.D

Professional Practice

  • 2023–2024 – HORIZON: Skills2Scale – Deep Tech Empowerment for Higher Education Institutes
  • 2022–2023 – LIFE 2018: Environment and Resource Efficiency Project Application – Innovative Technology Based on Constructed Wetlands for the Treatment of Pesticide-Contaminated Waters
  • 2020–2023 – TAČR, ÉTA Programme, TL03000236 – School-Age Children and Their Perception of Online Marketing Communication

Foreign Internships

  • 2023 – Instituto Superior de Contabilidade e Administração de Lisboa, Portugal – One-week research stay combined with teaching
  • 2022 – Facultad de Ciencias Económicas y Empresariales, Avda Sevilla, Spain – One-week Erasmus+ teaching mobility
  • 2019 – Instituto Superior de Contabilidade e Administração de Lisboa, Portugal – One-week Erasmus+ teaching mobility
  • 2019 – University of Prešov, Slovakia – One-week teaching mobility
  • 2015 – University of St. Gallen, Switzerland – One-semester educational internship

Publications

List of publications and other information on the website kontakt.tul.cz.

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